Category: Product and Strategy

When designing human-in-the-loop automations and AI workflows, you have to figure out how much human should be in the loop. It looks like Workday is finding this out the hard way. Workday has a set of powerful human-in-the-loop workflows that accept, screen, evaluate and accept or reject candidates–they save a ton of time in an…

More questions than answers: looks like a new day is dawning in e-commerce. Delta Airlines has successfully executed dynamic, personalized pricing on 3% of its sales. https://fortune.com/2025/07/16/delta-moves-toward-eliminating-set-prices-in-favor-of-ai-that-determines-how-much-you-personally-will-pay-for-a-ticket Its, shall we say… concerning. Displaying different prices on the same goods to different customers has an elevated risk of Price Discrimination. Amazon took the brunt of it…

Attacking Weaknesses in the Research Process In many ways, AI-drive tools are what researchers have ben waiting for. Agents to find and schedule your participants? Amazing. Quick organization, tagging, and summarization of interview data? Fantastic. Desk Research Before starting, before venturing to start, it’s important to assemble some initial level of context. Compiling a range…

It’s the end of design as we know it, and I feel fine… Design is changing fast. AI tools such as LLMs, Agents, and other automation tools perform some tasks remarkably well. As such, Designers can be empowered to execute parts of the workflow with greater speed, fluency, and accuracy. Here’s a summary of some…

Like everyone else, I have been learning how to use and abuse AI. Also like everyone else, I have found it to be compelling in its strengths and weaknesses. Here are some notes that helped me get my head around what’s possible and useful when working with AI. These notes are rough, but I find…

Design leaders need to advocate for their teams and their practice on a near-constant basis. My perspective on accomplishing this has really shifted in the last couple years. For a long time, I’ve talked about how close we are to our customers, push for aspirational levels of design quality, and execute a robust process. I…

Let me know if you’ve worked on a project like this. Think of a product team that’s working on some kind of online platform, we’ll call them TechSite. Someone on the TechSite team, a leader of some kind, decides that an initiative is important and declares it a priority to launch a new product. The…

Without risk, there is no opportunity. Any business, any organization–even any individual person–will face their own responsibility for identifying risks, assessing the probability and consequences, and managing the risk to the best possible outcome. Some people are better at it than others, and some firms are better at it than others. Designers can find themselves…