I lead design teams that improve their practice while delivering great work.

I am currently augmenting my professional experience as an MBA candidate through the Questrom School of Business at Boston University.

Previously, I have worked on location and remotely as an individual contributor and manager for scaling startups such as Creative Market, (acquired by Dribbble), Renovate America, LivingSocial, and CustomInk.

As a consultant, I worked as an individual contributor, locally or remotely, for companies such as Metjive, EightShapes, AKQA, the Mag7 Collective, and Wunderman. Clients included AARP, VideoBlocks, Tivvy, Yahoo!, George Washington University, and more.

I have experience building and managing teams that operate in user research, product strategy, and interaction design, especially in eCommerce and FinTech.

Here’s a resume.

Here’s a portfolio of past work.

With every team, I focus on three things:

Craft: Facilitating and supporting an evidence-based design process; assuring we execute at the highest level by leveraging research, collaborating with stakeholders; and refining our work through objective-based critique.

Infrastructure: Keeping everything that supports the craft operational; the working environment, design tools, and the methodology artifacts.

Personal development: A commitment to helping my team use that time for growth through personal objectives and new challenges.

Creative Market, 2019 – early 2022

Reviving a Product Design Team

Re-establish the practice of Product Design at one of the leading design asset communities through attention to craft, infrastructure, and team development. See more…

Design Strategy: Yielding results in Ecommerce

Bring the marketplace for design in line with contemporary ecommerce standards and lifting conversion in the process. See more…

Renovate America, 2014 – 2019

Design Sprint: Regulatory Changes in Clean Energy Financing

Facilitate a design sprint to manage regulatory changes affecting the company’s core financial product, and steer a cross-functional team to a solid, unifying direction. See more…

Renovate America Clean Energy Financing Mobile App

Design an app that simplifies a complex credit application so homeowners can choose the kind of home improvement financing that works for them. See more…

Launch a Research Fellowship Program

Train more than a dozen people from different disciplines to conduct b2b user research in the field. See more…

HERO Pro Fintech platform

Research, design, and launch a financial transaction platform for closing home improvement projects that help save energy and water. See more…

LivingSocial 2011 – 2013

LivingSocial.com Re-architecture

Help e-commerce “unicorn” step into a new chapter. See more…

Consulting, etc., 2009 – present

Live Bold Live Now: Immersive Storytelling

Help a team of consultants create a platform where people battling chronic illness can tell their story. See more…

Videoblocks Tutorial Product Strategy

Facilitate a design sprint to help a video startup see a strategy for their next generation of product. See more…

Teaching UX Design at General Assembly

As a teacher, help 22 people learn how to be UX designers. See more…


Prototyping a mobile app for capturing, customizing, and sharing clips from broadcast TV. (external case study by Mag7 Collective)

CustomInk.com, 2008 – 2009

Led research and design efforts for a new internal and external e-commerce checkout system, accommodating highly disparate use case scenarios

Infused contextual user experience research methodology into a data-driven, agile development environment

Earlier work…

A variety of graphic design production positions, including work for Wunderman, Time Warner Cable, Bayer, and Feld Entertainment

More good stuff along the way

  • MBA in progress
  • Graduate Certificate: Corporate Executive Leadership, Georgetown University
  • Teacher: First UX Design teacher for General Assembly DC
  • Mentor: volunteer mentor for 1776 startup incubator
  • Speaking coach: mentored speakers for TEDxPotomac; coached SXSW speakers through the CrankyTalk workshop